Post by nadinenadine on Mar 7, 2024 6:47:03 GMT
The advantages that companies can achieve with Gamification are many. Let's look at the most noteworthy ones together: Customers are educated about the services and products offered by the brand. It is a useful tool for updating people when new proposals are launched. The informative aspect translates into a fun and pleasant experience. An emotional connection is created between brand and customer: a powerful lever to ensure a more solid foundation over time. The attention and interest of customers are stimulated, who thus find themselves more involved, with practices that remain etched in the memory for a long time. It is a valid measure to expand your customer base and acquire new leads. Finally, Gamification helps improve brand awareness and more generally the way in which the brand is perceived . This is because the user finds himself associating the User Experience with fun, rewarding and special moments, with something positive and something to remember willingly: to talk about with others.
It is a way to open the doors for people to explore the brand's universe in a privileged way, towards adventures that allow them to obtain recognition and extra paths. Gamification: the case histories of Aleide Web Agency Quiz competition - De Agostini Loan Phone Number List and Giochi Preziosi The first initiative we bring your attention to is a quiz competition lasting 15 days , which saw a total number of 1,382 registered users and 1,592 answers provided. There are two brands involved: De Agostini and Giochi Preziosi . The occasion was the promotion of the Shopkins format . By registering on the platform, the person was able to access a game and then win Giochi Preziosi prizes. The graphics were designed in a cheerful and empathetic style . The questions, easy to understand and with an engaging tone of voice, managed to capture the attention of both adults and children.
The result is an advertising campaign characterized by playfulness, capable of raising interest in two companies involved in dissemination and entertainment. The values, the mission and the very brand identity of the brands were therefore amplified. Quiz competition - De Agostini and Ravensburger Another Gamification solution that we have carried out is the one that once again sees De Agostini as the protagonist but together with Ravensburger , a reality famous for its puzzles all over the world. A quiz competition lasting 15 days, in which 350 users registered, while 4,140 answers were provided. The intent was to bring people to discover Tiptoi , where games were up for grabs after registering on the platform and answering some questions. The campaign recorded good participation and served to amplify the perception of both brands.
It is a way to open the doors for people to explore the brand's universe in a privileged way, towards adventures that allow them to obtain recognition and extra paths. Gamification: the case histories of Aleide Web Agency Quiz competition - De Agostini Loan Phone Number List and Giochi Preziosi The first initiative we bring your attention to is a quiz competition lasting 15 days , which saw a total number of 1,382 registered users and 1,592 answers provided. There are two brands involved: De Agostini and Giochi Preziosi . The occasion was the promotion of the Shopkins format . By registering on the platform, the person was able to access a game and then win Giochi Preziosi prizes. The graphics were designed in a cheerful and empathetic style . The questions, easy to understand and with an engaging tone of voice, managed to capture the attention of both adults and children.
The result is an advertising campaign characterized by playfulness, capable of raising interest in two companies involved in dissemination and entertainment. The values, the mission and the very brand identity of the brands were therefore amplified. Quiz competition - De Agostini and Ravensburger Another Gamification solution that we have carried out is the one that once again sees De Agostini as the protagonist but together with Ravensburger , a reality famous for its puzzles all over the world. A quiz competition lasting 15 days, in which 350 users registered, while 4,140 answers were provided. The intent was to bring people to discover Tiptoi , where games were up for grabs after registering on the platform and answering some questions. The campaign recorded good participation and served to amplify the perception of both brands.